Stories provide the connective tissue between the factual and the emotional.
They link cognitive and affective responses across different parts of the brain.
This integration makes it easy for people to learn new things and to understand complex situations.
Being of one mind creates a clear road to action.
" I love my business and am excited about changing the way people vision their environments.
CandleMaker found the perfect words to explain this to my prospects - turning them into clients "
Patricia Royle
Arode
" I was expecting to work hard to get you to understand my business but you got it. You got it right away and I could stop worrying about how to explain my innovation to clients.
You said for me those things I wanted to say. You told my story in a way that made sense to people. "
Ruth Smith
Toronto, Ontario
PO Box 53025 . 5100 Erin Mills Parkway . Mississauga, Ontario, L5M 5H7 (416) 568-8054
Contact us at (416) 568-8054
CandleMaker COMMUNICATIONS
simply making sense